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Provided marketing management for the first three annual Developers Conferences (2004-2006) through EXP Productions |
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Worked with external creative and Web development teams to establish conference brand and produce online and print communications |
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Developed and executed demand generation campaign; attendance increased 26% year-over-year in the second year, and 36% year-over-year in the third year |
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Produced conference guide, signage and giveaways |
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